Bastardly Flashback Friday: Adriana Lima In 2005 Commercial


Victoria's Revelation
Brand Is 'Too Sexy,' Chief Says
Victoria's Secret is trying to recalibrate. Fourth-quarter sales of fragrance and the collegiate-inspired Pink label grew, but sales of bras, panties and beauty products declined. Turney said the company will aim its marketing and merchandise at 26-year-olds, holding extensive focus groups and walking through malls with them. The company did similar research when it launched Pink, which has become a staple in dorm rooms.

Turney pointed to the company's Super Bowl ad this year as an example of its new direction. The spot featured model Adriana Lima in a black lace tank top and undies seductively tossing a football as she lounged in a chair.

Source

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13 Scandalous Comments

she looks grt here

Friday, February 29th, 2008 @ 1:27pm
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she looks dopey here.

Friday, February 29th, 2008 @ 1:30pm
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GORGEOUS!! :))

Friday, February 29th, 2008 @ 1:55pm
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they actually let her smile here
and I like the outfits.

Friday, February 29th, 2008 @ 1:59pm
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About time VS went back to pushing a more mature image.

Apropros Adriana's superbowl ad, it was the single most watched ad during the entire game.

"The single most-seen ad in the game, media ratings service The Nielsen Co. reported Thursday, aired in the fourth quarter: At 9:44 p.m. ET, 103.7 million viewers watched sultry Victoria's Secret model Adriana Lima flirt in lingerie."

www.usatoday.com/money/advertising/2008-02-07-super-bowl-ads_N.htm

Yay for that.

Friday, February 29th, 2008 @ 2:08pm
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Lolz - Nice hat, Adri.

I don't find her smug & annoying for once. She looks cute here. wtf

Friday, February 29th, 2008 @ 2:49pm
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this is when she was still "supposedly" virgin right...?...gah...i wish i could of broke that in...sigh...

Friday, February 29th, 2008 @ 5:00pm
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What is the big deal about her eyes annyone could have that color eyes! OVERATTED MUCH!!!!!!!!!!!!!!!!!!!!

Friday, February 29th, 2008 @ 6:17pm
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gorgeous girl!!!

Saturday, March 1st, 2008 @ 2:43am
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Miss Lima is so pretty. It's not just the color of her eyes but their shape that makes them beautiful.

Saturday, March 1st, 2008 @ 3:49am
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Gorgeous

Saturday, March 1st, 2008 @ 8:06am
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adding to what #10 said: and the way she gazes

Saturday, March 1st, 2008 @ 8:08am
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lovely

Saturday, March 1st, 2008 @ 9:34am
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